Posts Tagged ‘Moment’
The 6 Moment Guide Summary of The Sassy Women? Toolkit For Commence-Up Companies by Michelle Girasole, Wendy Hanson, And Miriam Perry
Executive Summary
The Sassy Ladies’ Toolkit for Start-up Businesses is a very relevant, useful tool for anyone interested in being her (or his) own boss. The book takes the idea of starting a business and breaks it down into steps. The authors use the metaphor of a journey to aid the entrepreneur in starting down the road.
The book starts off having the prospective business owner visualize a variety of things. She should visualize herself performing the job she has chosen and where that will get her in her life. It also encourages the use of positive thinking and has her change negative thoughts to positive affirmations. In each chapter there is encouragement, bolstered by pertinent advice.
Throughout the book and at the end of each chapter there are exercises to maintain focus to accomplish the task at hand. The questions posed at the end of each chapter ask not only to state what was discussed, but how the business owner will apply the ideas put forth, to her particular endeavor. The exercises require a good amount of thought and provide a practical means to accomplishing each individual step. Approached properly, performing these exercises would seem to make the business start-up process almost fool-proof.
Not only do the authors offer advice, they have quotes of other successful women in business throughout the entire book. At many points the authors give their own personal opinions on a topic, many times differing from one another greatly. The other women business owners reinforce the ideas the authors are conveying and expand on them to foster a deeper, more precise basis of the information offered to the reader.
The 6 Moment Guide Summary of Getting to Plan B: Breaking Through to a Better Company Product by John Mullins & Randy Komisar
Executive Summary
Getting to Plan B: Breaking Through a Better Business Modelwas written by John Mullins and Randy Komisar. John and Randy met in California in the late 2006, when John was spending several weeks in California researching business models. Randy believed starting and growing a successful entrepreneurial company is a process that can be learned, and he learned some things he was eager to share. John Mullins is an associate professor and holds the David and Elaine Potter Foundation Term Chair in Entrepreneurship at London Business School. He has also published three books and more than forty articles. His researches won national and international awards. Randy Komisar is the author of the bestselling book The Monk and the Riddle, about the heart and soul of entrepreneurship. Getting to Plan B is the product of the experience and the knowledge of John and Randy since 2006.
In this book, John and Randy discuss how and why plan A probably won’t work. The book stated that; “the research on new products success and failure indicates that it takes fifty-eight new products ideas to deliver a single successful new product”. Breaking through to get from plan A to plan B is about discovering or developing a business model that really works and not by duplicating the models already in existence. Business model is the pattern of economic activity, cash flowing into and out of your business for various purposes and timing. The book gives many different important business terms and their definitions, which help identify the right way to build a successful business plan. The authors discussed that there is a process that can lead to the discovery of a new and more attractive customer offering, and a potentially attractive plan B. This process can be followed systematically by outlining its four key building blocks: